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Board of Directors

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BOARD LEADERSHIP

Our Board of Directors

A dedicated group of leaders guiding our mission and ensuring every decision supports the next generation of goalies.

Rob Ruck

President & COO

Expert at realigning operations to increase revenue, drive profitability, and simultaneously improve employee satisfaction. Generated double-digit profitability improvements in rapidly declining markets. Track record of consistent excellence earned in Fortune 1000 companies Honeywell, AlliedSignal, Anixter as well as Pentacon, a smaller publicly traded company. Also experienced with private equity backed investments, Pacific Consolidated Industries and WDC Exploration and Wells. Able to effectively lead highly diversified operations while maintaining operational excellence.

 

Specialties: Turnarounds / Strategic Alliances / Market Positioning / M&A / Operational Integrations / Executive Team Building / Marketing / Government Relations / Major Account Management / Contract Management.

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Joel Schaubel

Treasurer for Board of Directors

Joel Schaubel is the founder and president of Mechnician, a growing company that supports Mechanics and equipment professionals across North America. With over 30 years of business and leadership experience, he brings a background in entrepreneurship, sales, and operational growth. Joel holds an Executive MBA and is a graduate of the Royal Military College.

 

Joel’s connection to the game is deeply personal. As the father of an elite-level goaltender, and through years of involvement as a hockey coach and team manager, he has experienced firsthand the commitment, pressure, and significant financial demands required to develop goalies at a high level.

 

He is passionate about helping reduce barriers to participation and expanding access to elite goalie training, ensuring that opportunity is driven by talent and work ethic—not financial constraints. Joel brings a practical, growth-focused perspective to the board, with an emphasis on fundraising, awareness, and long-term impact.

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